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Inbox Harvest
Getting Started
Welcome and Intro to Inbox Harvest (1:32)
7 Reasons Email is the Best Way to Sell Wine & Spirits (13:12)
Ditch the Newsletter Mindset (5:07)
The "Modern" Use of Email
Introducing the Modern Use of Email (5:09)
How to Build Relationships at Scale Using Expert Email Marketing (19:49)
How to Optimize Your Website to Convert Visitors to Subscribers (10:54)
Weekly Broadcast Email Strategy (13:14)
Automated Welcome (Nurture) Sequence (8:22)
How Exclude NEW Subscribers from Your Weekly Broadcast Emails (3:08)
List Growth Strategies
15 Ways to Grow Your Email List (10:11)
The Life-changing Magic of Lead Magnets (16:41)
All About Lead Generation (a Trade Buyer acquisition strategy) (47:13)
Using Webinars to Grow Your Email List of Trade Buyers (35:34)
Converting Subscribers to Paying Customers
Understanding and Respecting the Customer Journey (3:38)
How to Convert Email Subscribers to Paying Customers (18:35)
Real-World Success Toolkit
How to Segment Your Winery's Email List to Send Targeted Campaigns
Cold Email Outreach to Trade Buyers (11:39)
Case Study: How This Online-Only Wine Company Gained 3,000+ New Subscribers and the Resulting Sales Success (7:48)
Case Study: How This Sonoma Winery Gained 1,000+ New Subscribers Using a Lead Magnet Campaign (5:03)
3 Great Examples of Meta Ads Used to Grow Email List
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Ditch the Newsletter Mindset
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