How to Grow Your Email List and SMS List

Welcome to the Course!

This "mini course" will provide you with the training you need to grow both your email list as well as your SMS list by leveraging Meta ads (Facebook and Instagram)

Example Curriculum

Email Marketing Best Practices

Available in days

days after you enroll

7 Reasons Email is the Best Way to Sell Wine (13:52)
15 Ways to Grow Your Winery (or Retailer) Email List (11:36)
The Life-changing Magic of Lead Magnets (16:41)
The Anti-Newsletter Email Strategy (60:46)

Using Meta Ads to Grow Your List

Available in days

days after you enroll

New to FB and IG Ads? Watch this First! (32:11)
Basic Principles & Mindset for FB and IG Ads (17:57)
Create Your Facebook Business Manager and Ad Account (10:53)
Meta PIXEL Basics (12:30)
Meta Business Suite vs. Meta Business Manager: What's the Difference, What are They Each Useful For?

Helpful Resources

Available in days

days after you enroll

Digital Ads Cookbook
The Salisbury Creative Group Guide to Facebook (Meta) Advertising
Example of a Lead Generation Campaign Planner
Why Boosting Posts is a Bad Idea
5 Reasons Your Wine Ads on Facebook Are Not Working (20:56)
Using Chat GPT to Come Up With Ideas for Lead Magnets (4:39)

Welcome to the Course!

Example Curriculum

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Pay in Full

This one fee will give you access to ALL materials in the course!